Telecom

MarTech / AdTech Solutions for Telecom Operators

Use cases
  1. Audience data monetization – ads and marketing
  2. Secure client data onboarding
  3. Omnichannel communications
  4. Online-to-offline conversions
  5. Integrated customer analytics
Benefits
  1. Significant revenue stream ($ mln.)
  2. Adtech value proposition improvement

Powering Solutions

Capabilities

Security

  • Secure enclaves
    for joint calculations
  • Secure client data onboarding
    and sharing

Partners’ Data & Services

  • Access to largest retailers, ecommerce, ad
    and analytical companies
  • Integrated customer analytics

Decentralization

  • Solutions with no data transfer
    to Telecom or third parties

Technology

  • Smart contracts
  • User consent management
  • Safe access to all the telecom operator’s tools to work
    with client’s data: intersection
    of audiences, triggers,
    look-a-like, personalization, analytics, etc.
    Self / full-service modes
  • Online-to-offline conversions
  • Integrated services for consumer panels and other partners
  • Omnichannel: working
    with any client ID
  • Telecom operator’s, clients’
    and partners’ integrated communication channels

Key Modules & Components

Single ID

Secure customer ID matching across companies with deterministic
and probabilistic models

Datalabs & Cleanroom

Developing and running models using joint data in a secure environment

Communication managment

Optimizing communications using partners’ data

Customer loyalty Management

Engaging customers based on the enriched knowledge
The Aggregion solution will allow us to unite efforts to find the most effective methods of working with a joint client base within the framework of absolute security and confidentiality of both commercially significant information and complete protection of personal data.
"The need for a higher level of data protection and computing privacy is increasing as multilateral business processes, collaboration, and transactions move online. Innovative partners, such as Aggregion and AdTech from Beeline Business, which apply Intel SGX-based privacy computing to their cloud services, are able to provide a new level of protection for the data they use by applying the industry's most tested and common hardware-based privacy computing environment. "
"The development of systems in terms of interaction with marketing technologies is a priority for Beeline. At the moment there are not many solutions that allow combining the knowledge of different companies about their clients. And we hope that our cooperation will make it possible to consolidate all the expertise of the market and create an effective system for working with data from different vendors."
“At the moment, there are not many solutions that enable different companies to combine knowledge about their customers. And for Beeline, development of a system to support its marketing communications is a priority. We hope that our cooperation with Aggregion will allow us to consolidate all market expertise and create a truly effective system for working with data from various data partners. "

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